Project details

Logo Design

Client:
LearnKey Education Services
Category:
Graphic Design
Completion Time:
2 Days
Task
Logo design for new business

Design Rationale:

The client was looking for an innovative logo for a new business offering education and editing services. Her key demographic was mature learners no longer in full time studies but looking to supplement their full-time jobs with further educational opportunities outside of a formal classroom setting. We were asked to stay away from cliché education elements such as pencils and books, and the logo was to be fresh, clean and approachable, while still being clear about the service. A colour palette was provided.

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